Did you the know the Want vs. The Need?
- The Influencer understands that we are highly driven by need not wants. The internal need one has is based in the emotional mind. That is because the need to achieve is to give oneself a sense of certainty (our greatest emotional need). The level of need is purely a personal deep routed feeling. A want is something we would like to achieve as long as we don’t get too uncomfortable accomplishing it. Want is often packaged with fear, which prevents us from being persistent. A need has less powerful fear. A need is tied into the part of the brain that is survival based. Business plans and goals are often laced with wants, which is why we have challenges reaching them. The amount of need with the appropriate amount of fear and pain we can handle is combined to create our comfort zone. To break free, we must have a greater need, not more wants. Wants are negotiable, needs are much less so. The reality is we may not get what we want, but will get what we need!!!